5 Things to Look for in a Website Designing Company
Nowadays, the first place
most people visit in order to seek information about a particular company is
the company’s website. This is why a website can be described as the face of a
company, as this is what the potential clients first see. Also, the theory of
not judging a book by the cover does not hold true in today’s cutthroat,
competitive market any more. What the clients see has to please them. Here is
where you win or lose customers even before you have a chance to meet them.
Therefore, the bottom-line
is that, if you wish to attract and retain potential clients, you need to have
an attractive, easily navigable and highly organized website. It does not
matter if you are promoting a product/service through your website or you are
just giving information. If your website looks aimless, full of unnecessary
information and unattractive, people will not take a second look at it.
Remember, there are thousand other high quality sites, waiting to lure them in.
Having established the
importance of the design and layout of your website, let us take a look at what
makes a site worth visiting. The aim of the site should become obvious at the
first glance. Navigability is also an extremely important factor. Last but not
the least, the site needs to be pleasing to the eye. However, by now you must
be thinking that this calls for a specialist. There are hundreds of experts
available who can help you design your website at competitive prices. I have
discussed below, certain things you need to look for in a good a website design
company.
References
Most web designing companies
will give you a list of references in their website or brochures. You should
never overlook the importance of a good reference. Try to contact some of the
people who have availed the service and find out if their websites are doing
well after the web-designers have built them.
Previous works
Many web designers also
provide links to the sites they have already worked on. Visit these sites to
find out if they are the kind of designers you are looking for. Most web
designing companies have a signature style. Check if you like their designs and
layouts in the previous works they have done.
Price quotation
You will do well to get
price quotes from 3 to 5 web designing companies to find out which one is
offering you the best deal. The cheapest may not be the best, but the
comparison gives you a fair idea of the correct pricing for the job you are
going to get done. Nowadays the websites of many designing companies offer free
price quotations, such as www.NichollWeb.com.
You simply need to specify your needs and submit it along with your email
address. The designers get back to you with a quote. This is really convenient
and saves a lot of time. Therefore, you may look for websites that offer free
price quotations on their sites.
Their own site
A very important thing to
look for while hunting for a web designer is the site of the designers
themselves. Is their site attractive and navigable? Does the site loads fast?
Do all the links work? Would you like to visit this site again or refer it to
your friends? Ask yourself these questions before you trust them with your own
site.
Industry vertical
You
may try to find out from their website or by asking them if they have
previously worked in the same industry vertical as yours. For example, if you
would like to promote a charity organization via your website, find out, if
they have previously designed for a website with a similar content. If they
have, visit the sites they have designed to confirm that you like their work.